Enter the Strategic Video Awards!
Lighting doesn't lead employees to work harder, a tight script doesn't humanize your organization's leadership, and sound quality doesn't connect your customers to your culture. So this awards program doesn't focus on technical merits or reward slick production.
No matter what the entry category, the only questions our judges ask are: Is it absorbing? Is it persuasive? And most importantly: Did it work?
So whether you make videos for public relations, employee communication, marketing or customer service, you need to enter the awards program that rewards not the style of your videos, but the substance of your video communication.
You create videos for a strategic purpose. We've created a video awards program for you.
Video of the Week
Selling empathy
The Cleveland Clinic shows it knows it’s not in the healthcare business, it’s in the humanity business.
View CommentsNobody does it like Dove
The latest and the greatest from the beauty care company that has been mounting a brilliant, strategic video campaign since before “viral videos” went viral.
… or Video of the Weak?
Crass Kmart ad gets 16 million views. But is that a good thing, or a bad thing?
… or Video of the Weak?
Do your corporate videos come across like this opaque explanation of the “Rockwell Retro Encabulator”? You can do better.
Video as a Moral Wake-up Call
WATERisLIFE uses clever “First World Problems Anthem” to remind potential donors of how easy they have it—and why they ought to “donate to help bring clean water to those in need.”
